Sunday, July 19, 2009

In order to sell out new stadium, Giants reduce prices

From the New York Posts' Richard Wilner, the Giants have reduced the price on the 4,000 unsold seats.

From a letter which was sent to Giants season ticket holders: "Those seats are outside the field of play, which means they are more of an end zone seat than a sideline seat," the letter reads. "After having an opportunity to sit in those seats, we feel strongly that we should create a different price point.

According to the Post article, Marked-down club seat tickets, which carry a $7,500 personal seat license fee, which will remain unchanged, will now cost fans $250 per game instead of $400 a game -- a savings of $1,500 a season for the 10-game slate.

Here is Giants co-owner John Mara on the price reduction:

"I think it's the right thing to do," co-owner John Mara said.

Although I think Mr. Mara did the right thing by lowering the price on these overpriced seats, I do not think this will make people buy what they are selling.

2 comments:

Harry said...

I am getting so sick of the money game. I'm not sure they even needed a new stadium they just need to keep up with everyone else in the league. Why do the Jets still need to share a stadium with the Giants? Is there another reason besides money that they didn't include a retractable dome in the new stadium it would help Eli become an elite quarterback.

glenn warciski said...

Harry,

I agree with you. The Giants did not need this new stadium. More luxury suites=more money. http://www.sportsbusinessjournal.com/index.cfm?fuseaction=article.main&articleId=56268 Without a dome, the Giants/Jets venture's final price tag is 1.6 billion. Inital projections for PSL Stadium was around 800 to 900 million. Putting a dome on top of this boondoggle would have cost over 2 billion.

Harry, it is all about the money.

 

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